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January 9, 2012
Type: Messaging Resource
A brief set of talking points recommended for use by state advocates to connect successful implementation of the Affordable Care Act with a track-record of success covering uninsured children through CHIP and Medicaid. These talking points were ...
July 14, 2010
Type: Messaging Resource
At the First Focus Children's Budget Summit, Dr. Drew Westen, nationally renowned messaging expert, presented highlights from public opinion research completed with First Focus that was aimed at identifying the most effective language to use when ...
July 14, 2010
Type: Messaging Resource
Dr. Drew Westen provided this memo to participants at the First Focus Children's Budget ...
January 25, 2010
Type: Messaging Resource
First Focus collaborated with messaging expert Dr. Drew Westen, to identify messages that effectively communicate the needs of America’s children in a way that will resonate with policymakers, media, and the ...
August 13, 2009
Type: Messaging Resource
First Focus released the findings in a new resource, A Lexicon for Children's Health: Making Children a Priority in Health Reform. The document identifies the best language to use when communicating about the health care needs of ...
August 13, 2009
Type: Messaging Resource
This document outlines talking points that convey the importance of protecting children in health reform. Use them in speeches, OpEds, Letters to the Editor, action alerts, letters to Members of ...
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